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FAQ for managing directors

Quotations are created and customers are managed digitally and directly from the SYMBIO app, which eliminates transmission errors and reduces coordination between field and office staff to a minimum. For example, you can send documents directly from the app with a single click.

Digitizing the “catalogs” allows you to search for articles and documents faster and easier. If there are any updates to products and catalog pages, they are available immediately and printing new catalogs becomes obsolete. Speaking of printing costs, these are reduced to an absolute minimum due to the digitization of all information.

Articles are presented in a modern and convincing way during the sales pitch. All information about products and articles can be accessed instantly in the SYMBIO app, eliminating the need for customers to wait for answers to inquiries. This also applies to prices, which can be displayed directly in the app and adjusted via a slider. By setting price limits, sales knows the room for negotiation at all times. Practice has shown: If the customer is quoted a total price, the closing rate increases significantly. The order can then be placed directly in the app, reducing the number of intermediate steps. In addition, the SYMBIO network function makes it possible to expand one’s own product range to include products from partners, thus creating new sales opportunities (see next question).

Thanks to the SYMBIO network function, you can easily integrate products from partners into your own portfolio. This expands the company’s own product range and provides the end customer with a “one-stop shopping” experience. It is not clear to the end customer whether the company’s own portfolio or that of a partner is being offered. Likewise, you can have a partner company co-distribute your products, creating new sales channels and win-win situations for businesses in the network. In the process, the companies in the network enter into bilateral agreements on financial terms.

A company with approximately €40 million in sales per year and 60 sales employees can save an average of €950,000 per year. And this example only relates to process cost savings. In addition to cost savings, the SYMBIO app also offers many opportunities to increase revenue. Thanks to the modern product presentation and the expansion of the assortment, your sales force will be more convincing. The costs for using the app are very low in comparison and are only incurred if revenue is generated via the app. Therefore, the use of the app is without risk. Want to find out how much you can save with the SYMBIO app? Then try out the savings calculator.

The SYMBIO app is kept very simple and intuitive, which is why you do not necessarily need to train your employees. Based on feedback from our customers, they typically briefly present the app internally (approx. 1h). After that it can be used immediately.

The app does not replace the face-to-face interaction, it supports your sales team in the sales process by providing up-to-date information on each product. New products – which may not be known to every employee – but also changes to existing products / articles are marked in the SYMBIO app and are immediately available. The SYMBIO app therefore does not compete with your sales force, but supports them in their daily work and makes them more successful.

FAQ for product managers

The upload of the product data is either “automated” via an interface to your system or via an upload of a provided Excel template (for already registered users). Since the amount of data required is reduced to a minimum, there is little effort for you. However, if help is needed, we will be happy to assist you in entering the data.

Of course, you can decide on the presentation of the products yourself, e.g. using photos, drawings, etc. However, we recommend to show individual products with several photos from different perspectives. These individual articles can be categorized in the SYMBIO app and displayed in an assortment overview on the home page.

For each product, you can access videos, data sheets, certificates, approvals and other technical information directly in the app (unlimited depth of information). This means that customers’ questions can be answered directly during the sales process.

By entering a partnership with a company in the SYMBIO network, their offered products will immediately be available to you. You can then easily and conveniently add the new products in your SYMBIO app.

No, the products from partner companies can be sold via the drop-shipping approach, which means no additional storage costs. When a customer orders a product from a partner company, both the order and fulfillment go directly to the partner company, which means no capital is tied up and no inventory is built up.

The company’s own product range can be expanded without risk, as no inventories are built up that need to be written off. The product wishes of the sales force, which often lie outside the company’s own core range, are fulfilled without a high expenditure of resources by supplementing the company’s own range with products from partner companies.

FAQ for sales managers

Field staff no longer have to lug around catalogs or briefcases and pick out the right products on slips of paper: All products are presented in a modern way and all information can be called up immediately. Thanks to customized pricing and digital customer management, orders can also be processed quickly and easily.

The SYMBIO network and the accompanying expansion of the product range means that field sales staff have to say “no” less when a customer asks for additional or complementary products.

In addition, SYMBIO’s own products are co-distributed by partner companies via the SYMBIO network, which opens up new sales opportunities without putting pressure on the company’s own sales force.

Employees can convince customers more easily and thus make more sales. There is much less bureaucracy in order processing and customer support, which is why more time can be spent on actually advising and selling. By quickly accessing the order history, a sales representative can more easily build on the last customer contact and easily repeat orders if desired.

Thanks to the expansion of the product range through the SYMBIO network, it is possible for a sales representative to respond to all the wishes of the customer. As a result, it is perceived as more competent, leaves less room for competition and thus strengthens the customer relationship.

Yes, individual pricing can be stored for each customer. These customer-specific prices can be seen directly in the app and can be additionally adjusted in conversation with the discount slider.

No, the SYMBIO app serves as a helpful support in the sales conversation. It does not replace a personal relationship with the customer, but it improves the personal relationship thanks to a modern and customer-friendly approach.

Technical questions

To ensure that your product data is available in the SYMBIO app, there are different expansion levels, individually adapted to your technical requirements:

  1. The first stage of expansion can be easily done by you using an Excel template. You fill the Excel with the existing product data and you are ready to go.
  2. In the second stage of expansion, we read in a data export from your database to us and you can get started.
  3. As a third expansion stage, a complete connection to your ERP and/or PIM system is possible. For this purpose, the most modern interfaces are available to you and you can view availability, delivery time or even replenishment times in real time.

You can easily upload your customer data to the SYMBIOCOMMERCE platform using the Excel template provided and then transfer it to the SYMBIO app.

In addition, you can create new customers directly in the SYMBIO app. If data exchange to your system already exists, both customers and customer-specific price conditions can also be exchanged between the app and the platform.

When an order is completed, you will be conveniently informed:

  • By email
  • or via a web interface

SYMBIOCOMMERCE supports the following languages:

  • German
  • English

Any other language can be added easily and at any time by means of translation tables.

With a hosting provider in Switzerland. In doing so, we naturally observe the highest data protection regulations.

As long as you do not generate any sales, our offer is free of charge for you (free/fee-free).

You can find information about the conditions under the menu item Prices.

SYMBIOCOMMERCE does not issue invoices to your end customers. For invoicing, you can use your internal systems as usual.

  1. Definition and expansion of the range
  2. On-site sales via the SYMBIO app
  3. Billing your customers

The use of the SYMBIO app is device-independent and can be downloaded from the various stores:

  • Apple App Store
  • Google Play Store
  • Microsoft Store (Windows 10 and later)

Michael Tonin, Managing Director

If you have any questions, please contact me.